Privacy Policy

Effective Date: 6/18/2025
Last Updated: 9/3/2025

Introduction

I-SEA ("we," "us," "our," or "I-SEA") is committed to protecting your privacy and ensuring transparency about how we collect, use, and protect your personal information. This Privacy Policy explains our practices regarding the collection, use, and disclosure of information when you visit our website at www.i-sea.com (the "Site") and purchase our products.

By accessing or using our Site, you agree to this Privacy Policy. If you do not agree with our policies and practices, please do not use our Site.

Information We Collect

Information You Provide to Us

We collect information you provide directly to us, including:

• Account Information: Name, email address, password, and communication preferences when you create an account
• Purchase Information: Billing address, shipping address, payment card information, and order history when you make a purchase
• Contact Information: Name, email address, phone number, and message content when you contact us or sign up for our newsletter
• Profile Information: Preferences, product reviews, and feedback you provide
• Marketing Information: Preferences for receiving marketing communications and details about how you engage with them

Information Collected Automatically

When you visit our Site, we automatically collect certain information about your device and usage, including:

• Device Information: IP address, browser type, operating system, device identifiers, and mobile network information
• Usage Information: Pages viewed, links clicked, search queries, access times, and referring website addresses
• Location Information: Approximate location based on IP address
• Cookie Information: Data collected through cookies and similar tracking technologies (see our Cookie Policy section)

Information from Third Parties

We may receive information about you from:

• Social media platforms when you interact with our social media pages
• Analytics providers and advertising partners
• Payment processors and fraud prevention services

How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders, including shipping and customer service
• Send order confirmations, shipping notifications, and other transactional communications
• Personalize your shopping experience and recommend products
• Send marketing communications about new products, promotions, and events (with your consent)
• Improve our Site, products, and services
• Detect, prevent, and address fraud, security issues, and technical problems
• Comply with legal obligations and enforce our terms and policies
• Analyze trends and gather demographic information
• Administer contests, sweepstakes, and surveys

How We Share Your Information

We may share your information with:

Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Payment processing (Shopify Payments, Venmo)
• Order fulfillment and shipping
• Email marketing (Mautic)
• Customer service
• Analytics and website optimization
• Fraud prevention

Business Transfers

If we are involved in a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

With Your Consent

We may share your information for other purposes with your explicit consent.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

• Remember your preferences and settings
• Authenticate your account
• Analyze Site traffic and usage
• Personalize content and advertisements
• Improve Site functionality

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect Site functionality.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL encryption for data transmission
• Secure payment processing
• Limited access to personal information
• Regular security assessments

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to:

• Fulfill the purposes outlined in this Privacy Policy
• Comply with legal obligations
• Resolve disputes and enforce agreements

When we no longer need your information, we will securely delete or anonymize it.

Your Privacy Rights

General Rights

You have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion of your information
• Opt-out of marketing communications
• Request a copy of your information in a portable format

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to Know

You have the right to request that we disclose:

• The categories of personal information we collected about you
• The categories of sources from which we collected personal information
• Our business or commercial purpose for collecting personal information
• The categories of third parties with whom we share personal information
• The specific pieces of personal information we collected about you

Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions.

Right to Opt-Out

You have the right to opt-out of the sale of your personal information. We do not sell personal information.

Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA rights.

Categories of Information We Collect

• Identifiers (name, email, address, IP address)
• Commercial information (purchase history, preferences)
• Internet activity (browsing history on our Site)
• Geolocation data (approximate location from IP)
• Inferences drawn from the above to create a profile

How to Submit CCPA Requests

California residents may submit requests by:

Email: info@i-sea.com
Online Form: i-sea.com/pages/privacy-requests

To protect your privacy, we will verify your identity before processing requests. We will respond to verified requests within 45 days.

Authorized Agent

You may designate an authorized agent to make requests on your behalf. The agent must provide written authorization and verify their identity.

Shine the Light

California residents may request information about personal information shared with third parties for direct marketing purposes. Contact us at info@i-sea.com with "California Shine the Light" in the subject line.

International Data Transfers

We are based in the United States. If you access our Site from outside the United States, your information will be transferred to and processed in the United States, which may have different data protection laws than your jurisdiction.

Children's Privacy

Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected information from a child under 13, we will delete that information promptly.

Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

Marketing Communications

Email Marketing

With your consent, we send promotional emails about new products, special offers, and events. You can unsubscribe at any time by:

• Clicking the "unsubscribe" link in any marketing email
• Emailing us at info@i-sea.com
• Updating your preferences in your account settings

Text Message Marketing

If you opt-in to receive text messages, you agree to receive recurring automated promotional and personalized marketing messages. You can opt-out by replying STOP to any message. Message and data rates may apply.

Updates to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

• Posting the updated policy on our Site
• Updating the "Last Updated" date
• Sending an email notification for significant changes

Your continued use of our Site after changes constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

I-SEA Sunglasses
Privacy Department
220 Avenida Fabricante
San Clemente California 92672, United States
Email: info@i-sea.com

For CCPA-specific requests:
CCPA Request Email: info@i-sea.com
Online Privacy Request Form: i-sea.com/pages/privacy-requests

Accessibility

This Privacy Policy is available in alternative formats upon request. Please contact us if you need this policy in a different format.